As a PR specialist, you have to be a strong communicator, great writer, you always have to keep up with new information and news, know how multitasking, great public speach and you just cant be afraid of camera.. But, What else is also important?
„The first impression remains permanently in someone’s memory, and it only takes a few seconds for it“. Excacly seven seconds is enough to make a first impression. It is all based on your appearance, body language, demeanor, mannerisms, and how you are dressed. So, whether they are in your career or social life, it’s important to know how to create a good first impression.
Few things to remember if you want to leave a good first impression:
Always be on time, especialy if you are meeting somebody for the first time. Don’t fake your feelings and be yourself, be open and confident and smile a lot. Don’t be afraid of small talking with your clients or colleagues J If you are a woman, and even a guy, you have to know that is appropriate to represent your self. And you guess the answer…
Dress to impress!!

Of course, your clothes. A picture is worth a thousand words, and so the “picture” you first present says much about you. Always keep in mind what is the occasion of the meeting. And be aware of your representing to somebody. It is just not normal to have big decolletage or mini-skirt, only if you are a bartender or model, but not even then. The way you dress tells a lot about you so it would be the best for you if you follow some formal rules of dressing in public. If you don’t want to look like your grandma or conservative businessman you can always choose a casual business combination
Women should wear a combination of a skirt or dress slacks, blouse, sweater, twinset, jacket (optional), and hosiery (optional) with closed toe shoes. A sheath dress is often flattering and looks very professional. Also, solid colors work better than bright patterns
For men, appropriate business casual attire is dress slacks or chinos, a shirt with or without a tie, dark socks, and dress shoes. Do not wear jeans or shorts.


Written by: Katarina Prša
Sources:
https://www.itv.com/beontv/shows/dresstoimpress
https://www.six-degrees.com/the-psychology-of-first-impressions/
https://www.waingergroup.com/five-qualities-of-good-public-relations-people/
https://www.thetrendspotter.net/mens-guide-dressing-business-casual/
